OneView Commerce (OneView), one of retail’s only providers of a headless unified commerce transaction engine that powers transactions from click to brick across the shopping journey, announced the availability of their solutions on Microsoft Azure. The announcement signifies the combination of OneView’s unified commerce transaction engine with Azure’s serverless infrastructure to efficiently extend the “point of sale” to any place in the buying journey empowering retailers to secure brand loyalty and drive revenue opportunities.
“To protect competitive advantage and loyalty, global retailers need to speed the development and implementation of innovative customer experiences across the shopper lifecycle, without disruption to their existing hardware and legacy tech stack, said OneView Chief Executive Officer Linda Palanza. “OneView gives retailers the power to transform in-store and digital customer experiences with a single unified commerce transaction engine while continuing to leverage their existing hardware and legacy software investment.”
OneView’s platform infrastructure, using Azure functions, creates a seamless connection between physical store operations and digital engagement with:
- Unified Commerce Transaction Engine: the channel-agnostic transaction processor built on cloud-native, API-first architecture;
- Microservices Framework: feature-as-a-service functions that provide immediate access to hundreds of pre-built commerce microservices such as search, add product, build basket, calculate and more that enable retailers to create and manage any retail interaction; and
- Retail Accelerators: pre-built physical and digital interactions ready to use out-of-the-box or easily customized and scaled for a retailer’s unique needs.
“OneView’s launch on Microsoft Azure furthers our goal to provide the most intelligent technology to retailers driven by the power of our modern, cloud-native Azure Platform technology,” said Shanthi Rajagopalan, worldwide retail & CPG business strategy leader at Microsoft. “By using Azure, OneView is positioned to help retailers solve their most complex unified commerce challenges, while uncovering valuable opportunities to reimagine their business and deepen relationships with CPG partners as they gain agility to quickly innovate and extend scalable retail interactions to any point of the buying journey.”